ROI-focused SEO
It’s often the case that ranking for the most valuable keyword in your industry isn’t possible — at least at first. So instead of selling you an unachievable goal, we’ll figure out what valuable keywords you’re able to rank for and then develop a plan for the future as well.
You may not be able to rank for a search term that gets 5,000 searches per month, But it’s quite possible you can rank for 10 keywords that each get 500 searches per month. What’s even better is you won’t have all of your eggs in one basket, and often long-tail keywords are more likely to convert.
Whatever your case may be, we’ll provide you with an honest assessment of your current situation, what we can do successfully now, and build a strategy for the future as well as the present.
SEO for People, Not Search Engines
Sure, we want to rank well on search engines. But if that’s the end all and be all of your SEO strategy you’re doomed to failure. We optimize websites for search engines and people. We spend as much time understanding what your audience wants as we do understanding what Google wants. Ranking for a keywords is one thing, focusing on building your brand takes your marketing to a whole new level.
Sound like your cup of tea? Contact us to learn more.
Understanding Your Audience
You’re not selling to search engines, you’re selling to people. And that’s exactly where we start. If you don’t understand your audience, then how will you be able to give them what they want? How will you be able to speak to them in a way that shows you actually get them?
We focus on understanding you customer, what makes them tick, their paint points, what keeps them up at night, so we can position your brand to solve their problems and motivate them to action.
The Impact of User Experience
Are people able to find what they’re looking for on your website? How do they navigate to the point of conversion? Through research, we’ll understand how they use your site and how we can improve their experience, leading to increased revenue and more return visitors.
SEO Strategy Designed for Success
With a deep understanding of your customers, we’ll develop an SEO and content strategies to attract and convert your target market. We’ll seek to answer any questions they have along the way to alleviate any doubt as to whether your products and services fill their needs.
SEO Strategy Execution
With a clear course of action defined, we implement our strategies making adjustments along the way as needed. We never push a strategy that isn’t having the desired effect. We’re continually analyzing and optimizing our SEO and content strategies.
Serving the entire Puget Sound region, including Mukilteo, Bellevue, Kirkland, Lynnwood, Everett, Marysville, Mount Vernon, and Bellingham.